About ALBAROQUES

Color confidence for real homes, delivered as instant-download digital guides.

Our Story

ALBAROQUES was born from a simple frustration: choosing paint colors is hard. Too many swatches, confusing undertones, and expensive mistakes that only show up once the paint is on the wall.

Inspired by the warm, layered palettes of Moroccan interiors, terracotta clay, antique gold, warm sand, and sage, we create digital color guides that take the guesswork out of decorating. Every palette is curated with real undertone analysis, lighting considerations, and room-by-room placement plans, so you can move from inspiration to action with confidence.

Based in New York, USA, we serve homeowners, renters, decorators, and stagers around the world with instantly downloadable, print-ready color resources.

What We Make

  • Color palette guides — coordinated paint palettes organized by room, style, and season
  • Whole-house color planners — complete interior color schemes with placement plans
  • Mood boards — ready-made inspiration boards with coordinated finishes
  • Free resources — sample palettes and printable swatch cards to try before you buy

Every product is 100% digital: no shipping, no waiting. Download your PDF the moment you check out, view it on any device, and print the planning pages whenever you need them.

Our Approach

A beautiful palette is more than pretty colors on a screen. We build every guide around how color actually behaves in real spaces:

  • Undertones first — so colors don’t clash with your flooring, cabinets, or furniture
  • Light Reflectance Values (LRV) — so rooms feel as bright or as cozy as you intend
  • Real lighting guidance — for north-, south-, east-, and west-facing rooms
  • Whole-house flow — so every room connects beautifully to the next

We always recommend confirming your final choices with physical paint samples in your own space, and our guides show you exactly how to do that.